New name reflects growing mission for hospice organization

Christy Whitney, founder, president and chief executive officer HopeWest

Phil Castle, The Business Times

An organization that for 20 years has provided a growing array of services to people facing serious illnesses, end of life and grief has changed its name to better reflect its expanding mission.

Hospice & Palliative Care of Western Colorado is now HopeWest.

“It’s who we’ve become as an organization,” said Christy Whitney, founder, president and chief executive officer.

In addition to hospice and palliative care services for those with serious illness and at the end of their lives, the Grand Junction-based organization offers grief counseling to those who’ve lost loved ones.

That includes children who’ve lost parents.

Moreover, the organization runs several fund-raising operations, including Heirlooms for Hospice stores in Grand Junction and Montrose that sell donated merchandise as well as the Artful Cup coffee and gift shop and Spoons restaurant and bakery on the HopeWest campus in Grand Junction.

What is now HopeWest has grown in other ways over the past 20 years, Whitney said.

An organization that once provided services to 30 patients a day in Mesa County now serves 300 patients a day in the county, she said.

By expanding operations to a 7,000- square-mile area of Western Colorado, HopeWest serves a total of 600 patients a day, Whitney said.

“I think that’s a great advancement.”

An in-patient care center HopeWest operates on its Grand Junction campus, the only one of its kind in Colorado outside of Denver, serves 700 patients a year.

A staff that’s grown to 300 and a corps of volunteers that’s grown to 1,400 provide those services, she added.

In addition to the awards HopeWest has receive for its services, the organization ranks among the best companies to work for in Colorado in an annual awards program. HopeWest ranks among the top five large companies in the latest listing, Whitney said.

Phil Castle is editor of the Grand Valley Business Times, a twice-monthly business journal published in Grand Junction. Castle brings to his duties nearly 30 years of experience in editorial management positions with Western Colorado newspapers. In addition, his free-lance work has appeared in a variety of publications, including the Washington Post. He holds a bachelor's degree in technical journalism from Colorado State University.
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Posted by on May 31 2013. Filed under Business News. You can follow any responses to this entry through the RSS 2.0. Both comments and pings are currently closed.

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