Ski group reports increase in visits

A trade association of Colorado resorts reports a slight increase in skier visits during the first two months of the year as snow conditions improved.

According to Colorado Ski Country USA, skier visits to its 21 member resorts increased 1.3 percent during the second period of the ski  season — a span between Jan. 1 and Feb. 28 — compared to the same period last year. A skier visit represents one person skiing or snowboarding for at least part of one day.

“After a slow start to the season, the second period brought welcome regular snowfall throughout the state and saw skiers turning out in greater numbers,” said Melanie Mills, president and chief executive officer of Colorado Ski Country USA.

The increase wasn’t enough, however, to bring total skier visits so far this season above the level at this time last year. Total visits to date remain 4.2 percent below the same time last season.

With two months left in the season, there’s still hope that could change, Mills said. “Spring break business is encouraging.”

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Posted by on Mar 26 2013. Filed under Business News. You can follow any responses to this entry through the RSS 2.0. Both comments and pings are currently closed.

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