Show your face in a new place

It wasn’t that long ago that I decided to act on my entrepreneurial spirit and open a business. One of the first items on the agenda was getting business cards. At the time, I didn’t have the money to hire a graphic artist, so I tried to create business cards on my own. I spent […]

It pays to offer rewards for referrals

Referral partners are a powerful thing for any business, especially during times of economic slow down. It is the power of the testimonial and the spoken word that directs a person to buy something from a particular store or vendor. To capitalize on this power, many businesses offer rewards for referrals. Do you know how […]

Online and face-to-face networking offer best of both worlds

Professionals around the world know networking plays a crucial role in growing their businesses. It’s no longer a mystery that with the right connections, businesses can land the right deals and form stronger partnerships, in turn improving their bottom lines. Professionals everywhere are always looking for ways to optimize, streamline and otherwise improve their networking […]

Masterful networking starts by asking the right questions

Have you ever experienced the awkward silence that often ensues after first meeting a fellow business person in the networking arena? The conversation usually goes something like this: Fellow Networker: “So what do you do?” You: “I work with property investors in maintaining their portfolios.” Fellow Networker: “Wow, that sounds fun, I’m a web designer.” […]