Coalition offers tools to help small businesses better use technology

Betsy Markey
Betsy Markey

Small businesses offer customized delivery options for customers and manage employee payrolls with a swipe of a screen or click of a button.  Digital tools help small firms compete with big firms, keeping dollars on Main Street and spurring local economies.

Integrating the right technology for your small business can be challenging, but also increasingly essential. The good news? You don’t have to do it alone.

The U.S. Small Business Administration (SBA) understands the importance of providing streamlined systems and platforms to small businesses to navigate the digital landscape, innovate and propel the economy forward. The SBA will make digital tools and resources available to entrepreneurs through a first-of-its-kind public-private partnership with such tech giants as Amazon, Box, Facebook, LegalZoom, Microsoft, Salesforce and Zenefits.

Whether small firms are selling quilts or cloud solutions, businesses need access to digital tools and capabilities to be competitive. Through the SBA Small Business Tech Coalition, small firms can explore and rethink online commerce and payment platforms, the efficiency of back-office operations, productivity solutions, cybersecurity protection and improvements in customer service and shopping experiences to start and scale operations.

This coalition will also cover topics important to entrepreneurs through educational offerings and sharing sessions. These sessions will address such timely small business topics as cyber security, social media marketing, brand awareness, mobile content management, productivity solutions, online/e-commerce, mobility and field operations and payments in a digital and sharing economy.

This is just a small sampling of what’s to come. The bottom line is that small businesses now have a streamlined interface to connect to innovative technology platforms, digital education and enterprise training.

Now it’s easier than ever to join the movement and go digital.

To learn more, visit