Businesses invited to pitch for funding

Mara Hardy

Applications will be accepted until June 18 for more than $1.3 million in funding made available through the Greater Colorado Pitch Series.

The winners will be announced during West Slope Startup Week, set for July 12 to 16 with virtual sessions as well as in-person events in
Grand Junction. The free event will showcase
rural Colorado companies and offer resources to them to improve their operations.

“West Slope Startup Week is an event for all rural Colorado companies — whether that is just starting out or scaling from national to international distribution,” said Mara Hardy, business development manager at the Grand Junction Economic Partnership and lead organizer of West Slope Startup Week. “I am looking forward to being able to highlight the true breadth of ambitious companies we’re seeing being built across the state and see real dollars continue to be invested.” 

The Colorado Pitch Series will involve four providers offering capital for companies in various stages of startup and development. Rural Colorado companies serving customers well beyond their locations are eligible to apply.

Greenline Ventures will provide $1 million in growth debt, while the First Southwest Community Fund will provide $50,000 in early-stage debt. The Greater Colorado Venture Fund will invest at least $250,000 into a seed stage company. The Fund Rockies will invest $50,000 in a pre-seed stage startup.

Each provider will select two finalists to pitch their ventures and will announce the winners during a July 16 event that will be held at the Avalon Theater in Grand Junction and broadcast online.

The Greater Colorado Pitch Series has been expanded from the inaugural event in 2020 in which nearly 100 applicants competed for investments from the Greater Colorado Venture Fund.

“While we funded multiple seed-stage startups through last year’s event, there were many great companies that also deserved funding but our fund wasn’t the right fit,” said Marc Nager, founding partner of the Greater Colorado Venture Fund. “This year, we’re excited to showcase a broader set of the capital ecosystem players, allowing us to get more funds to more growth-focused companies based on their stage and specific needs.” 

Product Movement Technologies in Grand Junction received a loan last year from Greenline Ventures. “Greenline understood our vision and understood how we could grow our business with access to capital,” said Luke Sutherland, chief executive officer. “They seemed to actually understand our business and what we would use the capital for.” 

To apply for investments, obtain more information or watch the finals, visit