Family Health West updates branding and logo

Mark Francis
Mark Francis

Family Health West has updated its branding and unveiled a new logo to better reflect the range of services the Fruita-based health care organization offers.

“Our first logo was created over 30 years ago and is a beloved representation of what Family Health West was at that time. Now, with the remarkable growth in services we’ve made over the years, we needed a look that represents who we are today and ties all of our services together as one,” said Cassandra Rich, marketing director at Family Health West.

The mission and staff remain the same, however, said Mark Francis, president and chief executive officer. “You can still expect the same compassionate, cost-effective, high-value health care from the same great people you’ve grown to trust right here in the heart of Fruita.”

Family Health Wester operates Colorado Canyons Hospital and Medical Center as well as the Courtyard Care Center nursing home, Oaks assisted living facility and Willows secure assisted living facility. Services that fall under the Familly Health West name also include the Arthritis Center of Western Colorado, Atlas Arch Neurosurgery, Balanced Rock Foot and Ankle, Monument Orthopedics and Sports Trauma and RedRock Integrative Rehabilitation Medicine. For more information, visit