Real estate firm to lead home improvement program

A real estate company based in Grand Junction will lead a pilot program offering home improvement resources to sellers.

Todd Conklin

Coldwell Banker Distinctive Properties is one of two Coldwell Banker affiliates selected to lead the RealVitalize program as it expands to affiliate offices nationwide.

The program offers sellers home improvement resources prior to or during a home listing period with no up-front costs or interest charges.

Coldwell Banker agents connect sellers with project consultants who help find pre-screened service professionals from the HomeAdvisor network to complete improvements. HomeAdvisor operates a digital marketplace connecting homeowners with professionals that provide a range of home improvement services.

“My agents help their clients fulfill their goal of selling for top dollar as quickly as possible. RealVitalize helps make that process easier, freeing up agents to spend more time on productive and meaningful tasks that better serve their clients,” said Todd Conklin, owner and chief executive officer of Coldwell Banker Distinctive Properties.

Coldwell Banker Real Estate launched the RealVitalize program at company owned offices in 2019. The program is now available in 29 markets nationwide. The program will be available to Coldwell Banker affiliate offices for enrollment in 2021.

According to Coldwell Banker Real Estate, sellers who participated in the program during a testing period between Aug. 26, 2019 and April 1, 2020, sold their homes 25 percent faster that other homes on the market and 4 percent closer to listing prices.

Meanwhile, overall agent satisfaction with the program was 95 percent.

“We are more than half way toward our goal of making RealVitalize available to our entire network of more than 94,000 affiliated agents within the next year who handle a total U.S. sales volume of $2401 billion, a true advantage that most brokerages can’t match,” said M. Ryan Gorman, president and CEO of Coldwell Banker Real Estate. “Now, even more consumers will have access to this unique program that can help sell their home faster and for more money.”

Grand Junction firm ranks among fastest-growing companies

Coldwell Banker Distinctive Properties based in Grand Junction once again ranks among the fastest-growing private companies in the United States, according to the latest version of an annual list compiled for a national magazine.

Coldwell Banker Distinctive Properties is included in the Inc. magazine 5000 for 2020. The real estate company has made the list five times.

“We’re thrilled to once again be named on the Inc. 5000 list. Our inclusion in this list is a reflection of our commitment to constant growth and innovation as a company, as agents and as individuals,” said Todd Conklin, owner and CEO. “We are incredibly proud to be among the fastest-growing companies in the country.”

Inc. compiles lists of the 500 and 5,000 fastest-gowing companies based on revenue growth over the past three years. Companies apply for inclusion and report their revenues.

Coldwell Banker Distinctive Properties  ranked 3,229th on the 2020 list with nearly 118 percent revenue growth over the past three years.

The company also ranked among the top residential real estate brokerage firms included in the latest the Real Trends 500 report. Coldwell Banker Distinctive Properties ranked among the largest brokerages by sales volume and transactions, top mover in sales volume and transactions and top five-year mover in sales volume and transactions.

Coldwell Banker Distinctive Properties also was named a Chairman’s Circle company, a designation awarded to Coldwell Banker franchise companies that attained gross commission income of  $10 million or more in 2019.

Coldwell Banker Distinctive Properties operates offices in Colorado, Idaho and Montana, including an office located at 131 N. Sixth St. in downtown Grand Junction. For more information, call (877) 978-2978 or visit