A national marketer and distributor of sporting goods has acquired a Grand Junction business that’s served athletes and teams in Western Colorado since 1980.
BSN Sports announced the company completed its acquisition of B&H Sports.
“We are excited to join the BSN family and look forward to enhancing the team sports buying experience for our customers and employees by providing additional resources, technology and innovation,” said Cory Carlson, president of B&H Sports. “Of course, we also look forward to continuing the strong customer relationships that we have nurtured and sustained for more than three decades.”
Terry Babilla, president of BSN Sports, said B&H Sports constitutes a good addition.
“For nearly 40 years, Cory Carlson and the talented B&H team have built a trusted, community focused team sports brand that earns loyalty from customers and pride from its employees and the local community. That is precisely the kind of culture that constitutes an ideal fit with BSN Sports, and we expect that the combined offering will create an incomparable one-stop shop for the Western Colorado area.”
With the addition of B&H Sports, BSN Sports has added a total of more than 200 sales professionals in 11 states in the past year, Babilla said.
A division of Varsity Brands, BSN Sports markets, manufactures and distributes sports apparel and equipment to middle and high schools, colleges, universities and recreational programs across the United States. For more information, visit the website at www.bsnsports.com
B&H Sports is located at 599 Northgate Drive. For more information, call 245-6605 or visit www.bhsports.com.