RSW Partners in Grand Junction shares information about advertising, business development, marketing and public relations on a new blog titled Puffs of Genius. The blog is available at www.puffsofgenius.com.

“The Puffs of Genius title is more tongue in cheek. We’re not claiming to be geniuses, but we hope to give businesses good information to consider in their marketing efforts,” said Dan Ryan, creative director at RSW Partners. “RSW has a team of talented individuals with unique specialties. Why not share the expertise?”

Ryan said Puffs of Genius takes a look at marketing strategies, creative approaches, best practices, fun happenings and, at times, decodes the mysteries of ever-evolving marketing tools.

“Marketing is in more of a transition than ever before,” Ryan said. “Clients tell us it’s nice to have someone staying on top of the new technology and marketing trends. Puffs of Genius is another tool to help business marketing stay relevant.”

For more information about RSW Partners, call 241-4773 or log on to www.rswpartners.com.