Marketing and motherhood a lot alike

Marketing and motherhood. While you might wonder what those two things could possible have in common, there’s quite a bit, actually. Both are usually a hot mess in the beginning. But then you figure it out and realize it’s something you have to do well or you could cause some pretty bad damage.   Trust […]

Stories at heart of estate planning

Story telling plays an important role in the estate and asset protection planning strategies I develop for clients in my law practice. Some stories immediately capture your heart and your rapt attention. Others less so. I’ve yet to hear a story yet, though, that didn’t provide insight. It’s not really a story if it’s just […]

Healthy effort: Small steps make big differences

Implementing a worksite wellness program can sound daunting. Where do I start? What exactly do I do?  If you’re an employer, it might feel like just another thing to add to your seemingly insurmountable to-do list. Worksite wellness programs don’t necessarily require a lot of time or money, however. They doesn’t have to be difficult. […]

U.S. risks repeating mistakes of history

Looking back on the events of the last few weeks, I found myself wondering if there’s a Russian word for Lebensraum. For those who have an appreciation of the history of World War II — I’m not sure how modern progressive high school history texts might refer to it, if at all — the parallels […]

Selling commercial property? Consider four points

When do you know that selling a commercial property is the right decision? Ask real estate mogul Sam Zell. He says, “Everyday you’re not selling, you’re buying.”  If Zell is right, then how do you make a decision about the right time to sell commercial real estate? Here are four points that answer that question: […]

Strike a balance between life and work and thrive

A great deal of attention, effort, energy and time goes into running a business. With all there is to do, it’s easy for those who own a company to sacrifice many aspects of their life, if not all of it, in the pursuit of success. However, there’s a tremendous benefit to everyone involved — owners, […]

Get engaged by making connections with employees

What’s employee engagement? It’s the process of getting employees to feel connected to and enthusiastic about their jobs and the companies for which they work. Connection is key. Why should companies be concerned with this? Because this connection is vital to productivity. Employees engaged in their work tend to make better employees. They’re more likely […]

And the winners are … small businesses that celebrate success

K. Murray, U.S. Small business Administration Have you celebrated the accomplishments of your small business lately? Perhaps you watched television coverage of the Academy Awards presentation — an event that celebrates achievements in the film industry over the past year. If so, perhaps this popular event will inspire you to consider how well your own operations […]

Five steps to better mobile searches

Mobile searches seem to be on everyone’s lips right now. We talk about it all the time in the office, and clients often ask what they can do to conduct successful mobile campaigns.   A good mobile search strategy isn’t just an option for small businesses, it’s a must. With 95 percent of mobile users […]

Job Benchmarking improves hiring process

Business owners who want to experience the highest levels of happiness and success must strive to retain top talent and increase the productivity of their teams. Many owners find themselves stumped as to how to actually accomplish this, however. The most important and effective place to start is at the beginning. When new team members […]